17 August 2015 / 21 August 2015 - All Day
Torre Latinoamericana, Floor 28, Mexico City.
Monday August 17: Introduction to Entrepreneurial Ecosystems
10.00-11.30: Lecture: Introduction to Entrepreneurial Ecosystems & Networking Opening Session.
12.00-14.00: Workshop: Spotting the Trends of the Local Entrepreneurial Ecosystem.
Lecture Sheets: Lecture 1.
Further (deep) reading suggestion: Feld, Brad. 2012. Startup Communities: Building an Entrepreneurial Ecosystem in Your City. Hoboken N.J.: Wiley & Sons.
Tuesday August 18: Assessing the Local Entrepreneurial Ecosystem
10.00-11.30: Lecture: The Entrepreneurial Ecosystem through Different Theoretical Lenses.
12.00-14.00: Workshop: Kicking off the assignment.
Lecture sheets: Lecture 2.
Further (deep) reading suggestion: Audretsch, David B. 2015. Everything in Its Place: Entrepreneurship and the Strategic Management of Cities, Regions, and States. Oxford: Oxford University Press.
Wednesday August 19: Entrepreneurial Support Systems
10.00-11.30: Lecture: Structures to Support Local Entrepreneurship.
12.00-14.00: Workshop: The Role of Entrepreneurial Support Systems (Jardin de Innovacion).
Lecture sheets: Lecture 3
Further (deep) reading suggestion: Mazzucato, Mariana. 2011. The Entrepreneurial State. London: Demos.
Thursday August 20: Cooperative Entrepreneurship
10.00-11.30: Lecture: Creating New Value through Competition and Cooperation.
12.00-14.00: Workshop: Local Network Analysis.
Further (deep) reading suggestion: Miles, Raymond E., Grant Miles, and Charles C. Snow. 2005. Collaborative Entrepreneurship: How Communities of Networked Firms Use Continuous Innovation to Create Economic Wealth. Stanford: Stanford University Press.
Friday August 21: Entrepreneurial Universities
10.00-11.30: Lecture: Entrepreneurial Universities.
12.00-14.00: Workshop: Pitching the Assignments.
Further (deep) reading suggestion: Thorp, Holden, and Buck Goldstein. 2013. Engines of Innovation: The Entrepreneurial University in the Twenty-First Century. Chapel Hill: UNC Press Books.
Assignment Entrepreneurial Ecosystems
Your task is to define a project that improves the entrepreneurial ecosystem in an area of your choice. At the end of the expert meeting (Friday) you pitch the project in 10 minutes using a maximum of 5 slides and receive feedback for discussion. The key thing is to use the theoretical lenses discussed in the course and show how your group has designed the project using these concepts.
The output presentation should clearly state:
- What are the effects of your project on the ‘user’ experiences of individual entrepreneurs in the region?
- How does your project strengthen the cooperation among the main stakeholders of the ecosystem?
- How have you tested your ideas and how did feedback and iteration change the design of the project?
Assignment planning during the week
Monday: Group formation and ecosystem challenge identification.
Tuesday: Project design and From-Intervention-To-Design analysis.
Wednesday: Getting into the Tower (Customer Discovery Journey).
Thursday: Network and stakeholder analysis for the project.
Friday: Pitching the projects and certificates.